Nike Is Selling Swoosh Jewelry. But We’ve Been Wearing It.

Nike’s Mini Swoosh necklace and hoops feel familiar because they echo a tradition older than corporate launches. In places like the Virgin Islands, symbols were crafted from need and pride. The brand didn’t invent the personal touch—it simply amplified a timeless truth.

You Can’t Repair What You Refuse to Acknowledge

Mia Mottley’s words about reparations made me think about one word: repair. As someone born in the U.S. Virgin Islands, I believe we cannot build a stronger future without honestly confronting the history that shaped the Caribbean. Reparations aren’t simply about what is owed—they’re about acknowledging what happened, understanding what remains, and asking what meaningful repair should look like for generations to come.

Drink Global. Support Local: What Island Hope Wines Is Building in the Virgin Islands

Island Hope Wines is bringing thoughtfully selected wines from around the world to the U.S. Virgin Islands while building something bigger at home—relationships, hospitality, education and memorable experiences. Drink Global. Support Local.

What Is Carnival Supposed to Protect?

The post discusses the significance of cultural celebrations like Carnival in the Caribbean, particularly addressing the risk of forgetting their historical roots, such as emancipation. While evolving traditions are inevitable, it emphasizes the need for understanding the stories behind these events to ensure future generations grasp their importance, thus maintaining the connection to their history.

June Is National Caribbean American Heritage Month — And It Starts With a Prayer

By Dee Wells | Protect Our Culture Welcome to United States Virgin Islands — America’s Paradise. Charlotte Amalie, St. Thomas, USVI. It’s June 1st. For those of us with roots in the Caribbean, that date carries two things at once — a celebration and a caution. It’s the first day of National Caribbean American HeritageContinueContinue reading “June Is National Caribbean American Heritage Month — And It Starts With a Prayer”